As an artist and brand, one of the essential products you sell is your stage performance. So your interpretation must be on point. You're working in the entertainment business, so people want to be entertained. Find a way that works for you.
Find Your Perfect Fit
As I've said before, every human is different, so it is no use copying someone else's work. Find your perfect fit, and remember your strong points as well.
Outgoing Personalities
If you have an outgoing personality, there are no limits on stage. The crazier, the better… Think about Steve Aoki and his boats and throwing cakes. Or Salvatore Ganacci and all his crazy dance moves.
Introverted Artists
If you're more of an introvert, don't worry. It would help if you found a way to feel comfortable on stage and entertaining for the crowd. Some artists decide to let the music speak when they do their performance. Some artists focus more on the visual aspect—for example, Eric Prydz or The Chemical Brothers.
Consistency Across Platforms
There are more roads that lead to Rome, think outside of the box. The way you communicate online has to connect with your performance; imagine Steve Aoki being soft online while he is the most outgoing DJ out of them all when you see him perform. Everything has to match.
Key Takeaway
Your online presence and stage performance should align. If you're energetic on stage, be energetic online. If you're more reserved, that's fine—just be consistent. Authenticity is what matters most.
Elements of Stage Presence
- Energy level and movement
- Interaction with the crowd
- Visual elements (lighting, visuals, props)
- Wardrobe that matches your brand
- Set structure and flow
Practice and Preparation
Great performers make it look effortless, but that comes from practice. Record yourself performing. Watch it back. Identify what works and what doesn't.