With an artist's name comes a logo, so let's get started! Your logo will be the thing that people recognize, and it will give them their first impression of your brand, so it should be a perfect visualization of what you want to send out to the world.
Matching Your Logo to Your Sound
Your logo should reflect the feeling and energy of your music. If you are an artist whose strong points are being funny and making happy music, it might be a good idea to create a logo that represents that feeling. Colorful and playful could be the keywords you're looking for.
On the other side, if you make deep techno, it might be wiser to create a minimalistic art and dark black and white logo. The key is alignment—your visual identity should match your sonic identity.
Creating Your Logo
If you know how to use design software yourself, it should be easy to develop a logo. Like most people, if you're not, it's best to outsource this since your logo will be essential during your career.
Options to Get Help
- Ask a friend who can design a logo for you
- Post a message on social media asking for a logo design; you'd be surprised how many people in your network can help (sometimes even for free to expand their portfolio)
- Hire professionals through platforms like fiverr.com or brandmark.io
Budget Tip
I would advise you not to spend more than €75 on a logo. It is vital to have the logo in .PNG, .JPG, and .PSD files so it is easy to use later. It can be helpful to create a small icon logo for your website.
Example Logos
Here are some examples of effective artist logos that demonstrate different styles and approaches:
Logo Principles
- Keep it simple—complex logos don't scale well
- Make it work in black and white
- Ensure it's readable at small sizes
- Make it unique to you
- Consider how it looks on merchandise
Where to Use Your Logo
Once you have a logo, use it consistently: social media profiles, music artwork, website, merchandise, press materials, and stage visuals.